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 How to make customers buy cellphones in your shop since the competition is HUGE? That question was asked to The Grey Vancouver agency so they could perform their innovative and creative thinking. In the exclusive interview thy told how they came to the idea which turned to be highly effective and just adorable- they were thinking of people and their relations with their phones and they realized that people keep there almost their entire lives! So that people really LOVE their phones! 

That was the platform idea on which they created the video which makes you think of your phone as something precious. But it also stops your attention on the fact that a phone's life is shorter and that's why you need WIRELESSWAVE stores to fall in love all over again.

we are so happy that our colleges from Vancouver are so great in the business. That means that there are even more people creating better AD.

SOAP creative studio


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